Identifying
Your Goals
Your Needs Come First
The process of marketing and selling your house must
match your objectives, priorities and needs.
In order to best
serve you, I will want to learn more about your plans, so
please feel free to ask questions and share your concerns
with me. The following topics can help to understand your
goals and help build a strong working relationship with
your agent:
- The agency
laws that may apply as we work together in the
marketing and sale of your property.
- The
objectives you want to achieve from the sale of
your house and the support you expect to receive
from me.
- How the
homeselling process should be tailored to fit the
characteristics of your property.
We can deal with
the first of these topics here. By their nature, the last
two topics need to be discussed directly when we begin
planning to sell your home.
If you are
seriously considering selling your home, please contact me and ask for a Homeselling
Proposal.
Agency Relationships
When real estate professionals work with sellers and
buyers, "agency" relationships are established.
As you start working with a real estate professional,
please ask for a clear explanation of the current agency
laws in Utah, so that you understand these important
issues.
There are three
kinds of agency relationships:
- Seller's
agent
A "seller's agent" represents the
interests of the seller and has a fiduciary
responsibility of reasonable care, loyalty,
confidentiality and disclosure to the seller. A
seller's real estate professional (agent) works
to assist the seller in locating a buyer and in
negotiating a transaction suitable to the
seller's specific needs.
- Buyer's
agent
A "buyer's agent" represents the buyer
during the home buying process. The buyer's real
estate professional (agent) has a fiduciary
responsibility to represent the buyer's best
interests including reasonable care, loyalty and
confidentiality.
- Disclosed
dual agent
A "disclosed dual agent" represents the
interests of both the seller and the buyer,
during the same transaction. A dual agent has
responsibilities to both seller and buyer and
must act in the best interests of both parties.
Homeselling
Process
Selling a house typically includes many of the
following elements:
Initial
Consultation
- Determine
your needs and priorities
- Review
"agency" choices and select appropriate
working relationship
- Discuss
Marketing Plan
- Establish
Pricing Strategy
Design and
Implement Marketing Plan
- Complete
home enhancement recommendations
- Carry out
scheduled marketing activities
- Show the
property to brokers and prospective buyers
- Communicate
with you on a regular basis
- Monitor
results of marketing activities
- Modify
Marketing Plan and Pricing Strategy as necessary
Review Offer
and Reach Agreement with Buyer
- Buyer’s
Real Estate Professional presents offer
- Discuss and
clarify proposed terms and conditions
- Negotiation;
possible counteroffers
- Reach final
agreement
Complete
Settlement Process (per purchase contract)
- Deposit of
buyer’s earnest money
- Sign
documents
- Title
search; preliminary title report to buyer
- Inspections
- Removal of
remaining contingencies
- Buyer’s
final walk-through of property
- Loan funding/
balance of funds from buyer
- Recording of
title
- Relocation
of seller; possession of property by buyer
After-sale
Service
- Help you
find your next home, as needed
- Assist you
with relocation, as needed
- Provide
resources for other after-sale home owner needs
I will be
your resource and guide every step of the way.
If you are
serious about selling your home and are looking for a
REALTOR®, please contact me and ask for a Homeselling
Proposal.
Next > Establishing
a Pricing Strategy
Return to > Buyer/Seller
Tips
James E.
Bohne, Jr., REALTOR®
Mobile: (801) 791-9579
Office: (801) 476-9500
Fax: (801) 476-9581
E-mail: j.e.bohne@att.net |
Crest
Realty Inc.
Equal Housing Opportunity.
Equal Opportunity Employer. |
Copyright © 2005,
James E. Bohne, Jr., All Rights Reserved
|
